{"id":62639,"date":"2026-10-13T05:52:00","date_gmt":"2026-10-13T05:52:00","guid":{"rendered":"https:\/\/news.godj.com\/news\/cost-of-living-struggles-inspire-new-supermarket-in-newcastle-under-lyme\/"},"modified":"2026-10-13T05:52:00","modified_gmt":"2026-10-13T05:52:00","slug":"cost-of-living-struggles-inspire-new-supermarket-in-newcastle-under-lyme","status":"publish","type":"post","link":"https:\/\/news.godj.com\/news\/cost-of-living-struggles-inspire-new-supermarket-in-newcastle-under-lyme\/","title":{"rendered":"Cost-of-living struggles inspire new supermarket in Newcastle-under-Lyme"},"content":{"rendered":"<p> <br \/>\n<\/p>\n<div>\n<p class=\"ssrcss-1q0x1qg-Paragraph e1jhz7w10\">The supermarket opened for the first time on Monday.<\/p>\n<p class=\"ssrcss-1q0x1qg-Paragraph e1jhz7w10\">Such stores aim to cut food waste while helping people facing food insecurity by selling surplus goods at lower prices.   <\/p>\n<p class=\"ssrcss-1q0x1qg-Paragraph e1jhz7w10\">&#8220;It was exciting to have everyone come through the doors for the first time and give them that freedom to shop with dignity,&#8221; Cliffe said.<\/p>\n<p class=\"ssrcss-1q0x1qg-Paragraph e1jhz7w10\">Voluntary co-director Laura Steele said the level of need in the area often went unnoticed.<\/p>\n<p class=\"ssrcss-1q0x1qg-Paragraph e1jhz7w10\">&#8220;One in four children experience poverty from what we have found, and the average income is \u00a329,000.&#8221;<\/p>\n<p class=\"ssrcss-1q0x1qg-Paragraph e1jhz7w10\">&#8220;There was nothing really for the people of Newcastle and it was crying out for it really,&#8221; she said.<\/p>\n<p class=\"ssrcss-1q0x1qg-Paragraph e1jhz7w10\">Cheryl Pepper, a carer who visited after finishing a night shift, described the supermarket as &#8220;absolutely brilliant&#8221;.<\/p>\n<p class=\"ssrcss-1q0x1qg-Paragraph e1jhz7w10\">&#8220;The food&#8217;s cheap. If you go to Tesco you spend \u00a3100, but you come in here, I&#8217;ve put \u00a320 on and I still have some tokens left,&#8221; she said.<\/p>\n<\/div>\n<p><br \/>\n<br \/><a href=\"https:\/\/www.bbc.co.uk\/news\/articles\/cq4g1enm58npo?at_medium=RSS&#038;at_campaign=rss\">Source link <\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>The supermarket opened for the first time on Monday. Such stores aim to cut food waste while helping people facing food insecurity by selling surplus goods at lower prices. &#8220;It was exciting to have everyone come through the doors for the first time and give them that freedom to shop with dignity,&#8221; Cliffe said. Voluntary [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":62640,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[53],"tags":[17086,6613,17087,9021,2164],"class_list":["post-62639","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-business","tag-costofliving","tag-inspire","tag-newcastleunderlyme","tag-struggles","tag-supermarket"],"_links":{"self":[{"href":"https:\/\/news.godj.com\/news\/wp-json\/wp\/v2\/posts\/62639","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/news.godj.com\/news\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/news.godj.com\/news\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/news.godj.com\/news\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/news.godj.com\/news\/wp-json\/wp\/v2\/comments?post=62639"}],"version-history":[{"count":1,"href":"https:\/\/news.godj.com\/news\/wp-json\/wp\/v2\/posts\/62639\/revisions"}],"predecessor-version":[{"id":62641,"href":"https:\/\/news.godj.com\/news\/wp-json\/wp\/v2\/posts\/62639\/revisions\/62641"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/news.godj.com\/news\/wp-json\/wp\/v2\/media\/62640"}],"wp:attachment":[{"href":"https:\/\/news.godj.com\/news\/wp-json\/wp\/v2\/media?parent=62639"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/news.godj.com\/news\/wp-json\/wp\/v2\/categories?post=62639"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/news.godj.com\/news\/wp-json\/wp\/v2\/tags?post=62639"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}