{"id":44042,"date":"2026-01-04T02:49:58","date_gmt":"2026-01-04T02:49:58","guid":{"rendered":"https:\/\/news.godj.com\/news\/craig-the-beer-ambassador-elephant-dies-aged-54\/"},"modified":"2026-01-04T02:49:58","modified_gmt":"2026-01-04T02:49:58","slug":"craig-the-beer-ambassador-elephant-dies-aged-54","status":"publish","type":"post","link":"https:\/\/news.godj.com\/news\/craig-the-beer-ambassador-elephant-dies-aged-54\/","title":{"rendered":"Craig the beer-ambassador elephant dies aged 54"},"content":{"rendered":"<p> <br \/>\n<\/p>\n<div xmlns:default=\"http:\/\/www.w3.org\/2000\/svg\" id=\"\">\n<div xmlns:default=\"http:\/\/www.w3.org\/2000\/svg\" data-component=\"byline-block\" class=\"sc-3b6b161a-0 dPVOKT\">\n<div data-testid=\"byline\" class=\"sc-573fa0e8-0 bWRWzH\"><span data-testid=\"byline-contributors\" class=\"sc-573fa0e8-11 cOQNNv\"><\/p>\n<p><span class=\"sc-573fa0e8-7 kdBCdE\">Natasha Booty<\/span><span class=\"sc-573fa0e8-9 keGieE\">and<\/span><\/p>\n<p><span class=\"sc-573fa0e8-7 kdBCdE\">Richard Kagoe<\/span><\/p>\n<p><\/span><\/div>\n<\/div>\n<figure>\n<div data-component=\"image-block\" class=\"sc-3b6b161a-0 gtLOOD\">\n<div data-testid=\"hero-image\" class=\"sc-5340b511-1 cMIbKV\"><img decoding=\"async\" sizes=\"(min-width: 1280px) 50vw, (min-width: 1008px) 66vw, 96vw\" srcset=\"https:\/\/ichef.bbci.co.uk\/news\/240\/cpsprodpb\/16b0\/live\/dacd4400-e892-11f0-b4b3-f5118369b77f.jpg.webp 240w,https:\/\/ichef.bbci.co.uk\/news\/320\/cpsprodpb\/16b0\/live\/dacd4400-e892-11f0-b4b3-f5118369b77f.jpg.webp 320w,https:\/\/ichef.bbci.co.uk\/news\/480\/cpsprodpb\/16b0\/live\/dacd4400-e892-11f0-b4b3-f5118369b77f.jpg.webp 480w,https:\/\/ichef.bbci.co.uk\/news\/640\/cpsprodpb\/16b0\/live\/dacd4400-e892-11f0-b4b3-f5118369b77f.jpg.webp 640w,https:\/\/ichef.bbci.co.uk\/news\/800\/cpsprodpb\/16b0\/live\/dacd4400-e892-11f0-b4b3-f5118369b77f.jpg.webp 800w,https:\/\/ichef.bbci.co.uk\/news\/1024\/cpsprodpb\/16b0\/live\/dacd4400-e892-11f0-b4b3-f5118369b77f.jpg.webp 1024w,https:\/\/ichef.bbci.co.uk\/news\/1536\/cpsprodpb\/16b0\/live\/dacd4400-e892-11f0-b4b3-f5118369b77f.jpg.webp 1536w\" src=\"https:\/\/ichef.bbci.co.uk\/news\/480\/cpsprodpb\/16b0\/live\/dacd4400-e892-11f0-b4b3-f5118369b77f.jpg.webp\" loading=\"eager\" alt=\"Amboseli Trust for Elephants Craig the elephant walks in the Savannah. A small bird hitches a ride on his back.\" class=\"sc-5340b511-0 hLdNfA\"\/><span class=\"sc-5340b511-2 jVqbAn\">Amboseli Trust for Elephants<\/span><\/div>\n<\/div>\n<p><figcaption class=\"sc-536eff7b-0 gnQokQ\">He lived to a ripe old age and would often pose for photographs, say officials<\/figcaption><\/p>\n<\/figure>\n<div data-component=\"text-block\" class=\"sc-3b6b161a-0 dPVOKT\">\n<p class=\"sc-9a00e533-0 eZyhnA\">A Kenyan elephant believed to have been one of Africa&#8217;s largest male tuskers has died of old age.<\/p>\n<p class=\"sc-9a00e533-0 eZyhnA\">The pachyderm, fondly known as Craig, died of natural causes on Saturday morning at Amboseli National Park in southern Kenya, conservationists confirmed.<\/p>\n<p class=\"sc-9a00e533-0 eZyhnA\">&#8220;Craig had just turned 54 years old. He led a long life and no doubt fathered many calves,&#8221; said the Amboseli Trust for Elephants in its farewell message.<\/p>\n<p class=\"sc-9a00e533-0 eZyhnA\">Famed for his long tusks, Craig the elephant was a major attraction at the park near the Tanzanian border. In 2021, he was named an ambassador for the popular Kenyan lager brand Tusker &#8211; a name also used for adult male elephants with tusks.<\/p>\n<\/div>\n<div data-component=\"text-block\" class=\"sc-3b6b161a-0 dPVOKT\">\n<p class=\"sc-9a00e533-0 eZyhnA\">The Kenya Wildlife Service described Craig as an &#8220;icon&#8221; of successful conservation.<\/p>\n<p class=\"sc-9a00e533-0 eZyhnA\">&#8220;Craig was one of the last remaining super tuskers in Africa &#8211; a rare class of bull elephants whose two tusks weigh over 45kg (100lb) each. Fewer than a handful remain today, making him a living monument to Africa&#8217;s natural heritage.&#8221;<\/p>\n<p class=\"sc-9a00e533-0 eZyhnA\"><a target=\"_blank\" href=\"https:\/\/x.com\/KWSKenya\/status\/2007366473338032538\" class=\"sc-f9178328-0 iCaRzc\">The wildlife body also said &#8220;Craig was deeply loved for [his] remarkably calm nature&#8221;<\/a>, often &#8220;pausing patiently as visitors photographed and filmed him&#8221;. <\/p>\n<p class=\"sc-9a00e533-0 eZyhnA\">&#8220;Thanks to his many protectors, he died peacefully of natural causes.&#8221;<\/p>\n<p class=\"sc-9a00e533-0 eZyhnA\">More than two million tourists visited Kenya last year, many of them seeking out wildlife in the country&#8217;s world-famous national parks.<\/p>\n<p class=\"sc-9a00e533-0 eZyhnA\"><a target=\"_blank\" href=\"https:\/\/www.cnbcafrica.com\/media\/7762786525753\/tourism-investment-in-kenya-capitalising-on-emerging-opportunities\" class=\"sc-f9178328-0 iCaRzc\">Kenya&#8217;s tourism sector accounts for 10% of national GDP<\/a>, officials say.<\/p>\n<\/div>\n<figure>\n<div data-component=\"image-block\" class=\"sc-3b6b161a-0 gXrNRM\">\n<div data-testid=\"image\" class=\"sc-5340b511-1 cMIbKV\"><img decoding=\"async\" src=\"https:\/\/static.files.bbci.co.uk\/bbcdotcom\/web\/20251210-151139-37baf2dfdd-web-2.36.1-1\/grey-placeholder.png\" class=\"sc-5340b511-0 gUePlo hide-when-no-script\" aria-label=\"image unavailable\"\/><img decoding=\"async\" sizes=\"(min-width: 1280px) 50vw, (min-width: 1008px) 66vw, 96vw\" srcset=\"https:\/\/ichef.bbci.co.uk\/news\/240\/cpsprodpb\/6996\/live\/357d63b0-e890-11f0-b67b-690eb873de1b.jpg.webp 240w,https:\/\/ichef.bbci.co.uk\/news\/320\/cpsprodpb\/6996\/live\/357d63b0-e890-11f0-b67b-690eb873de1b.jpg.webp 320w,https:\/\/ichef.bbci.co.uk\/news\/480\/cpsprodpb\/6996\/live\/357d63b0-e890-11f0-b67b-690eb873de1b.jpg.webp 480w,https:\/\/ichef.bbci.co.uk\/news\/640\/cpsprodpb\/6996\/live\/357d63b0-e890-11f0-b67b-690eb873de1b.jpg.webp 640w,https:\/\/ichef.bbci.co.uk\/news\/800\/cpsprodpb\/6996\/live\/357d63b0-e890-11f0-b67b-690eb873de1b.jpg.webp 800w,https:\/\/ichef.bbci.co.uk\/news\/1024\/cpsprodpb\/6996\/live\/357d63b0-e890-11f0-b67b-690eb873de1b.jpg.webp 1024w,https:\/\/ichef.bbci.co.uk\/news\/1536\/cpsprodpb\/6996\/live\/357d63b0-e890-11f0-b67b-690eb873de1b.jpg.webp 1536w\" src=\"https:\/\/ichef.bbci.co.uk\/news\/480\/cpsprodpb\/6996\/live\/357d63b0-e890-11f0-b67b-690eb873de1b.jpg.webp\" loading=\"lazy\" alt=\"AFP via Getty Images An employee of the East African Breweries Limited sorts Tusker beer cans in 2019 at the company's plant in Ruaraka, Kenya.\" class=\"sc-5340b511-0 hLdNfA\"\/><span class=\"sc-5340b511-2 jVqbAn\">AFP via Getty Images<\/span><\/div>\n<\/div>\n<p><figcaption class=\"sc-536eff7b-0 gnQokQ\">Craig the elephant became a brand ambassador for Tusker five years ago<\/figcaption><\/p>\n<\/figure>\n<p><h2 class=\"sc-f98b1ad2-0 gXmhTb\">You may also be interested in:<\/h2>\n<\/p>\n<figure>\n<div data-component=\"image-block\" class=\"sc-3b6b161a-0 GunZh\">\n<div data-testid=\"image\" class=\"sc-5340b511-1 cMIbKV\"><img decoding=\"async\" src=\"https:\/\/static.files.bbci.co.uk\/bbcdotcom\/web\/20251210-151139-37baf2dfdd-web-2.36.1-1\/grey-placeholder.png\" class=\"sc-5340b511-0 gUePlo hide-when-no-script\" aria-label=\"image unavailable\"\/><img decoding=\"async\" sizes=\"(min-width: 1280px) 50vw, (min-width: 1008px) 66vw, 96vw\" srcset=\"https:\/\/ichef.bbci.co.uk\/news\/240\/cpsprodpb\/0a19\/live\/7c722dc0-089d-11ef-b9d8-4f52aebe147d.jpg.webp 240w,https:\/\/ichef.bbci.co.uk\/news\/320\/cpsprodpb\/0a19\/live\/7c722dc0-089d-11ef-b9d8-4f52aebe147d.jpg.webp 320w,https:\/\/ichef.bbci.co.uk\/news\/480\/cpsprodpb\/0a19\/live\/7c722dc0-089d-11ef-b9d8-4f52aebe147d.jpg.webp 480w,https:\/\/ichef.bbci.co.uk\/news\/640\/cpsprodpb\/0a19\/live\/7c722dc0-089d-11ef-b9d8-4f52aebe147d.jpg.webp 640w,https:\/\/ichef.bbci.co.uk\/news\/800\/cpsprodpb\/0a19\/live\/7c722dc0-089d-11ef-b9d8-4f52aebe147d.jpg.webp 800w,https:\/\/ichef.bbci.co.uk\/news\/1024\/cpsprodpb\/0a19\/live\/7c722dc0-089d-11ef-b9d8-4f52aebe147d.jpg.webp 1024w,https:\/\/ichef.bbci.co.uk\/news\/1536\/cpsprodpb\/0a19\/live\/7c722dc0-089d-11ef-b9d8-4f52aebe147d.jpg.webp 1536w\" src=\"https:\/\/ichef.bbci.co.uk\/news\/480\/cpsprodpb\/0a19\/live\/7c722dc0-089d-11ef-b9d8-4f52aebe147d.jpg.webp\" loading=\"lazy\" alt=\"Getty Images\/BBC A woman looking at her mobile phone and the graphic BBC News Africa\" class=\"sc-5340b511-0 hLdNfA\"\/><span class=\"sc-5340b511-2 jVqbAn\">Getty Images\/BBC<\/span><\/div>\n<\/div>\n<\/figure>\n<\/div>\n<p><br \/>\n<br \/><a href=\"https:\/\/www.bbc.com\/news\/articles\/c8e5k7p5222o?at_medium=RSS&#038;at_campaign=rss\">Source link <\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Natasha Bootyand Richard Kagoe Amboseli Trust for Elephants He lived to a ripe old age and would often pose for photographs, say officials A Kenyan elephant believed to have been one of Africa&#8217;s largest male tuskers has died of old age. The pachyderm, fondly known as Craig, died of natural causes on Saturday morning at [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":44043,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[39],"tags":[],"class_list":["post-44042","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-africa"],"_links":{"self":[{"href":"https:\/\/news.godj.com\/news\/wp-json\/wp\/v2\/posts\/44042","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/news.godj.com\/news\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/news.godj.com\/news\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/news.godj.com\/news\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/news.godj.com\/news\/wp-json\/wp\/v2\/comments?post=44042"}],"version-history":[{"count":1,"href":"https:\/\/news.godj.com\/news\/wp-json\/wp\/v2\/posts\/44042\/revisions"}],"predecessor-version":[{"id":44044,"href":"https:\/\/news.godj.com\/news\/wp-json\/wp\/v2\/posts\/44042\/revisions\/44044"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/news.godj.com\/news\/wp-json\/wp\/v2\/media\/44043"}],"wp:attachment":[{"href":"https:\/\/news.godj.com\/news\/wp-json\/wp\/v2\/media?parent=44042"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/news.godj.com\/news\/wp-json\/wp\/v2\/categories?post=44042"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/news.godj.com\/news\/wp-json\/wp\/v2\/tags?post=44042"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}