{"id":3843,"date":"2024-07-14T07:17:24","date_gmt":"2024-07-14T07:17:24","guid":{"rendered":"https:\/\/news.godj.com\/news\/theatres-tempt-new-audiences-with-virtual-reality\/"},"modified":"2024-07-14T07:17:24","modified_gmt":"2024-07-14T07:17:24","slug":"theatres-tempt-new-audiences-with-virtual-reality","status":"publish","type":"post","link":"https:\/\/news.godj.com\/news\/theatres-tempt-new-audiences-with-virtual-reality\/","title":{"rendered":"Theatres tempt new audiences with virtual reality"},"content":{"rendered":"<p> <br \/>\n<\/p>\n<div>\n<p class=\"ssrcss-1q0x1qg-Paragraph e1jhz7w10\">The intense preview sequence came from Box Office VR, a firm founded by Kelman and Gemma Greig-Kicks of Box Office VR.<\/p>\n<p class=\"ssrcss-1q0x1qg-Paragraph e1jhz7w10\">Having spent careers in film-making and touring theatre, the husband and wife team, hope that VR can extend the reach of theatre to untapped audiences.<\/p>\n<p class=\"ssrcss-1q0x1qg-Paragraph e1jhz7w10\">Anyone who wants to use the service would have to buy their own headset, but Box Office VR is designed to work on cheap systems like Google Cardboard VR Glasses. <\/p>\n<p class=\"ssrcss-1q0x1qg-Paragraph e1jhz7w10\">To watch a show the customer has to insert their phone into the VR device.<\/p>\n<p class=\"ssrcss-1q0x1qg-Paragraph e1jhz7w10\">Once the phone is place, the users strap the box, effectively a pair of cardboard goggles, around their head and plug in their own headphones. <\/p>\n<p class=\"ssrcss-1q0x1qg-Paragraph e1jhz7w10\">The app then streams a recorded performance to the phone, which the VR headset amplifies, taking the viewer into a 180 degree view of the stage and auditorium. <\/p>\n<p class=\"ssrcss-1q0x1qg-Paragraph e1jhz7w10\">It is aimed at anyone who might not think of visiting the theatre, or who cannot physically reach a venue. <\/p>\n<p class=\"ssrcss-1q0x1qg-Paragraph e1jhz7w10\">So far that&#8217;s a small audience. Around a 100 people have downloaded a show through Box Office VR.<\/p>\n<p class=\"ssrcss-1q0x1qg-Paragraph e1jhz7w10\">Ms Greig-Kicks admits that Box Office VR is &#8220;a passion project&#8221; for her and her husband.<\/p>\n<p class=\"ssrcss-1q0x1qg-Paragraph e1jhz7w10\">Yet she says the potential is real. &#8220;It means they can host shows that wouldn&#8217;t otherwise be able to tour due to size or cost.&#8221; <\/p>\n<p class=\"ssrcss-1q0x1qg-Paragraph e1jhz7w10\">Box Office VR has filmed other productions, including one for London&#8217;s Sadler&#8217;s Wells dance theatre which has a Digital Stage label for its own online repertoire. <\/p>\n<p class=\"ssrcss-1q0x1qg-Paragraph e1jhz7w10\">Other established names such as the York Theatre Royal have also experimented with making shows available via VR headsets.<\/p>\n<\/div>\n<p><br \/>\n<br \/><a href=\"https:\/\/www.bbc.co.uk\/news\/business-65949874?at_medium=RSS&#038;at_campaign=KARANGA\">Source link <\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>The intense preview sequence came from Box Office VR, a firm founded by Kelman and Gemma Greig-Kicks of Box Office VR. Having spent careers in film-making and touring theatre, the husband and wife team, hope that VR can extend the reach of theatre to untapped audiences. Anyone who wants to use the service would have [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":3844,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[58],"tags":[2838,2840,832,184,2839],"class_list":["post-3843","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-technology-of-business","tag-audiences","tag-reality","tag-tempt","tag-theatres","tag-virtual"],"_links":{"self":[{"href":"https:\/\/news.godj.com\/news\/wp-json\/wp\/v2\/posts\/3843","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/news.godj.com\/news\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/news.godj.com\/news\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/news.godj.com\/news\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/news.godj.com\/news\/wp-json\/wp\/v2\/comments?post=3843"}],"version-history":[{"count":1,"href":"https:\/\/news.godj.com\/news\/wp-json\/wp\/v2\/posts\/3843\/revisions"}],"predecessor-version":[{"id":3845,"href":"https:\/\/news.godj.com\/news\/wp-json\/wp\/v2\/posts\/3843\/revisions\/3845"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/news.godj.com\/news\/wp-json\/wp\/v2\/media\/3844"}],"wp:attachment":[{"href":"https:\/\/news.godj.com\/news\/wp-json\/wp\/v2\/media?parent=3843"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/news.godj.com\/news\/wp-json\/wp\/v2\/categories?post=3843"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/news.godj.com\/news\/wp-json\/wp\/v2\/tags?post=3843"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}