{"id":33533,"date":"2025-07-23T23:48:50","date_gmt":"2025-07-23T23:48:50","guid":{"rendered":"https:\/\/news.godj.com\/news\/tesla-pledges-to-make-cheaper-cars-as-issues-mount\/"},"modified":"2025-07-23T23:48:50","modified_gmt":"2025-07-23T23:48:50","slug":"tesla-pledges-to-make-cheaper-cars-as-issues-mount","status":"publish","type":"post","link":"https:\/\/news.godj.com\/news\/tesla-pledges-to-make-cheaper-cars-as-issues-mount\/","title":{"rendered":"Tesla pledges to make cheaper cars as issues mount"},"content":{"rendered":"<p> <br \/>\n<\/p>\n<div data-component=\"text-block\">\n<p class=\"sc-9a00e533-0 hxuGS\">Tesla has said it will build cheaper cars and win approval for its self-driving software in Europe this year, as it tries to revive its struggling business.<\/p>\n<p class=\"sc-9a00e533-0 hxuGS\">Elon Musk&#8217;s electric car firm told investors it had started &#8220;first builds of a more affordable model in June&#8221; while posting a slump in car deliveries and shrinking profits.<\/p>\n<p class=\"sc-9a00e533-0 hxuGS\">The firm is struggling as it faces cuts to US government support for electric cars, competition from Chinese carmakers, and a brand hit from Musk&#8217;s <a target=\"_self\" href=\"https:\/\/www.bbc.co.uk\/news\/articles\/c4g4zp3z1p3o\" class=\"sc-f9178328-0 bGFWdi\">controversial political activities.<\/a><\/p>\n<p class=\"sc-9a00e533-0 hxuGS\">Meanwhile, Tesla told investors <a target=\"_self\" href=\"https:\/\/www.bbc.co.uk\/news\/articles\/c93k0wzyw0ko\" class=\"sc-f9178328-0 bGFWdi\">US tariff policy<\/a> had cost it $300m over the three months to June and warned of further pain in the months ahead.<\/p>\n<\/div>\n<div data-component=\"text-block\">\n<p class=\"sc-9a00e533-0 hxuGS\">Chief financial officer Vaibhav Taneja said the end of a tax credit for buyers of electric cars in the US is also likely to hurt.<\/p>\n<p class=\"sc-9a00e533-0 hxuGS\">Tesla did not provide an update on its outlook for the year, warning it was &#8220;difficult to measure the impacts of shifting global trade and fiscal policies&#8221;.<\/p>\n<p class=\"sc-9a00e533-0 hxuGS\">Revenue in the three months to June fell 12% year-on-year &#8211; the biggest drop in at least a decade &#8211; <a target=\"_self\" href=\"https:\/\/www.bbc.com\/news\/articles\/ckgdydzxe6go\" class=\"sc-f9178328-0 bGFWdi\">after deliveries plunged 14%.<\/a> Profits fell 16%.<\/p>\n<p class=\"sc-9a00e533-0 hxuGS\">Musk told investors on Wednesday he expected the firm&#8217;s sales in Europe to increase once customers there are allowed to use the firm&#8217;s self-driving software. <\/p>\n<p class=\"sc-9a00e533-0 hxuGS\">He said he expected the first approval to come in the Netherlands but that the firm also hoped to win sign-off from the European Union, despite it having a &#8220;kalfka-esque&#8221; bureaucracy.<\/p>\n<p class=\"sc-9a00e533-0 hxuGS\">&#8220;Autonomy is the story,&#8221; Musk said. &#8220;Autonomy is what amplifies the value [of the company] to stratospheric levels.&#8221;<\/p>\n<p class=\"sc-9a00e533-0 hxuGS\">But the firm&#8217;s once-fat margins have shrunk sharply, with profits down in<b id=\"\" class=\"sc-d16436d-0 jpoiOL\"> <\/b>five of the last six quarters.  <\/p>\n<p class=\"sc-9a00e533-0 hxuGS\">Shares have fallen roughly 30% from the peak last year, after Musk&#8217;s support for Trump helped win the White House. <\/p>\n<\/div>\n<div data-component=\"text-block\">\n<p class=\"sc-9a00e533-0 hxuGS\">In May, as concerns about the company mounted, <a target=\"_self\" href=\"https:\/\/www.bbc.co.uk\/news\/articles\/cr4n94klqg9o\" class=\"sc-f9178328-0 bGFWdi\">the head of the company&#8217;s board had to publicly deny it had started looking for a replacement<\/a>. <\/p>\n<p class=\"sc-9a00e533-0 hxuGS\">Investors cheered after Musk said he was leaving the Trump administration, hoping he would focus on the company and steer clear of politics. <\/p>\n<p class=\"sc-9a00e533-0 hxuGS\">But the messy break-up with the White House, as <a target=\"_self\" href=\"https:\/\/www.bbc.co.uk\/news\/articles\/cy4n09lpz41o\" class=\"sc-f9178328-0 bGFWdi\">Musk has flirted with starting a new political party<\/a>, has kept investors on edge.<\/p>\n<p class=\"sc-9a00e533-0 hxuGS\">Earlier this month, Tesla investor and Trump supporter James Fishback wrote to the Tesla board, calling on it to determine if his political ambitions are &#8220;compatible&#8221; with his obligations as chief executive.<\/p>\n<p class=\"sc-9a00e533-0 hxuGS\">Analyst Dan Ives, known as a fan of the company, also urged the board to impose guardrails, prompting Musk to snap back on social media: &#8220;Shut up, Dan&#8221;.<\/p>\n<p class=\"sc-9a00e533-0 hxuGS\">Musk&#8217;s &#8220;shenanigans&#8221; have cost it some of the passionate support that had allowed it to grow without spending on advertising, said Daniel Binns, global chief executive of brand consultancy Elmwood.<\/p>\n<p class=\"sc-9a00e533-0 hxuGS\">With Tesla now facing much stiffer competition, he said it was unlikely that the launch of a new model would fix the firm&#8217;s problems by itself.<\/p>\n<p class=\"sc-9a00e533-0 hxuGS\">&#8220;It will help&#8230; but it&#8217;s got to be more than just another car,&#8221; he said.  &#8220;The market&#8217;s caught up to them.&#8221;<\/p>\n<\/div>\n<p><br \/>\n<br \/><a href=\"https:\/\/www.bbc.com\/news\/articles\/cqjq51vvello\">Source link <\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Tesla has said it will build cheaper cars and win approval for its self-driving software in Europe this year, as it tries to revive its struggling business. Elon Musk&#8217;s electric car firm told investors it had started &#8220;first builds of a more affordable model in June&#8221; while posting a slump in car deliveries and shrinking [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":33534,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[53],"tags":[1880,3106,3095,10102,2976,1219],"class_list":["post-33533","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-business","tag-cars","tag-cheaper","tag-issues","tag-mount","tag-pledges","tag-tesla"],"_links":{"self":[{"href":"https:\/\/news.godj.com\/news\/wp-json\/wp\/v2\/posts\/33533","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/news.godj.com\/news\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/news.godj.com\/news\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/news.godj.com\/news\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/news.godj.com\/news\/wp-json\/wp\/v2\/comments?post=33533"}],"version-history":[{"count":1,"href":"https:\/\/news.godj.com\/news\/wp-json\/wp\/v2\/posts\/33533\/revisions"}],"predecessor-version":[{"id":33535,"href":"https:\/\/news.godj.com\/news\/wp-json\/wp\/v2\/posts\/33533\/revisions\/33535"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/news.godj.com\/news\/wp-json\/wp\/v2\/media\/33534"}],"wp:attachment":[{"href":"https:\/\/news.godj.com\/news\/wp-json\/wp\/v2\/media?parent=33533"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/news.godj.com\/news\/wp-json\/wp\/v2\/categories?post=33533"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/news.godj.com\/news\/wp-json\/wp\/v2\/tags?post=33533"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}